With an impressive client portfolio of renowned global companies such as Netflix, HBO, Apple TV and Marvel Studios, HUMBL, Inc. (OTC: HMBL) is a favorite among OTC investors. As a fintech company that specializes in connecting consumers, freelancers, and merchants using blockchain technology, HMBL aims to make the benefits of blockchain technology accessible to everyone through its various platforms. Since HMBL stock remains a long-term hold for many investors bullish on the company’s potential, the stock could be a bargain given its low PPS.
HMBL Stock Background
Essentially, HMBL’s business model packages blockchain tokenization into easy use applications for customers, with a wide range of applications. Working to bring HUMBL Pay, HUMBL MarketPlace, and HUMBL Financial to the digital marketplace, HMBL’s services are expected to compete with the likes of PayPal, Alipay, and Venmo in the growing fintech sphere.
Humbl Pay
In anticipation of this competition, HMBL is constantly innovating to offer new, applicable services to its users. Its mobile wallet – HUMBL Pay – is one example, garnering over 22 thousand users in the first weekend of its launch. Essentially, HUMBL Pay could be an opportunity to eliminate predatory rates on disadvantaged consumers as well as the high costs associated with currency exchanges. HUMBL Pay is unique since users can quickly pay a merchant and immediately have the option to review the merchant within 30-seconds. Whereas, PayPal can take days to settle and charge fees worth 5% of the total transaction.
Since the global mobile payment market is projected to reach $12.06 trillion by 2027, HMBL has focused its efforts on developing this mobile wallet. The latest version of HMBL pay includes peer to peer payments, trading for up to 20 digital assets, pegging to stablecoins, and sending gasless digital assets to other HUMBL pay users. On top of this, HMBL pay gives consumers the ability to purchase digital assets with credit cards, trade digital assets, and earn around 7% interest on digital assets.
At its inception, HUMBL Pay was designed to help primarily cash economies migrate to digital money services across vertical markets, such as government, banking, and merchant services. This platform is projected to deliver up to 50% in savings on everything from lending, borrowing, and investing by delivering borderless transactions that integrate different payment methods, currencies, and financial services providers. This will capture a market underserved by Venmo and Zelle which are US only mobile wallet providers.
Commenting on this venture, HMBL’s CEO – Brian Foote – said “We didn’t build HUMBL for the 450 million digital customers using Apple Pay®, but for the 7 billion people for whom money has a totally different set of global pathways, access points and cost structures”.
Humbl Marketplace
Previously, HMBL acquired Monster Creative, LLC, a Hollywood production studio that collaborates with HUMBL in the production of NFTs and other digital content. In exchange, HMBL issued one convertible note and one non-convertible note for the aggregate principal amount of $8 million.
This acquisition will likely supplement HUMBL Marketplace’s NFT Gallery which acts as a medium for NFT auctions by connecting creators and entertainers to services and distribution mechanisms. This allows creative merchants to launch their products from all over the world with a bidding engine for NFT investors to take part in this digital economy.
Humbl anticipates expanding its NFT services into sports, music, entertainment, fashion, gaming, and photography. NFT’s have become a pivotal feature of blockchain technology and HMBL’s entry into the sphere is well-timed, considering the emerging market’s already high value of $2.5 billion.
Humbl Financial
HMBL’s third platform – HUMBL Financial – is one of its most innovative ventures. For a monthly subscription, HMBL Financial’s “active” products use automatic algorithms to manage users’ crypto investments. This relieves user’s of the need to monitor their crypto holdings because the quantity of each crypto holding in the BLOCK ETXs is determined based on their market capitalization, one-month trading volume, and Humbl’s due diligence.
Additionally, HMBL sells the blocks separately without the algorithmic monitoring which exposes investors to emerging, blockchain based asset classes without the need to use Bittrex or Coinbase to buy each type of crypto. With a range of crypto blocks at different ratios, themed blocks, and active products that adjust user’s crypto holdings based on specially calibrated indicators, HUMBL Financial is an exciting enterprise for the company.
HMBL Stock News
In September HMBL announced the launch of – HUMBL Tickets – which allows customers to book seats at a lower cost across various verticals including but not limited to concerts, sports events, and theater. The company also entered a corporate ticket solutions agreement with Ticket Evolution to work on syndicated API technology integration, content marketing and ticketing sales together.
To ensure the platform’s safety, all transactions on HUMBL Tickets are encrypted to protect customers’ personal data and provide them with safe and secure transactions. HMBL uses its podcast – HUMBL Nation – as a marketing opportunity for its booking platform by showcasing artists, sports events, and venues that have scheduled events in the near future.
Currently, HUMBL Tickets is planning on collaborating with the company’s subsidiaries Monster Creative and Tickeri to embed unique digital fan experiences and commemorative ticketing NFTs on HUMBL Pay. Through its acquisition of Tickeri, Inc. – a ticketing, live events, and box office SaaS platform focused on the Latin market – HMBL is working to deliver its services using this existing platform.
Meanwhile, HMBIL has taken steps towards its international expansion by joining Laboratorio de Blockchain Latinoamericano (LABS) as a founding corporate partner. The newly formed organization is expected to include a number of companies and regulators in various industries such as banking, education, fintech, real estate, payments, clean energy, and digital assets exchange. HMBL joined LABS to test beta programs and recruit fast paced talented personnel in Latin America. But will be using the BLOCKS blockchain to test for mobile wallet, public and private sector use cases in Latin America.
This was not the first time HMBL collaborated with BLOCKS, since the companies announced a strategic collaboration on blockchain initiatives in October. The company had previously started experimenting ways to drastically reduce NFTs’ gas fees by 98% all the while increasing the efficiency of NFTs metadata storage in music and videos and creating a global registry verified by BLOCKS for consumers to authenticate, verify and track their NFTs.
There were rumors that the company’s CEO and Co-Founder sold their Series B preferred shares, which resulted in a significant sell off. However Foote was quick to refute these allegations, stating that none of his shares – which represent 43.5% of the total Series B shares – were sold and will remain locked up till the end of 2022.
HUMBL Co-Founders represent 14.6% of the Series B shares and have also sold none of their shares. According to the CEO, they will sell no more than 1% of their total holdings per quarter through the end of 2022 as well. Meanwhile, the company’s employees, early investors, and service providers hold 41.9% of the Series B preferred shares and voted for a 5% conversion limit till the end of 2021 with a 3% limit until July of 2023.
The CEO’s strong leadership is not surprising considering his remarkable background. With twenty years of consumer technology experience, Foote was twice awarded the Epson Innovators Team Award for teamwork on EcoTank and FastFoto product lines, which ranked number one for global technology sales in their respective categories. His work as Sr. VP of The Wilkinson Group in Silicon Valley and has work with merchant partners such as Amazon, Cisco, HP, AT+T, Mercedes Benz, Manchester United, Best Buy, Target and more has made Foote adept at building partnerships – which HMBL clearly excels at as well. Receiving his certification in blockchain, digital media, and social media from the Massachusetts Institute of Technology (MIT), Foote is well equipped to lead HUMBL as CEO.
HUMBL boasts a strong leadership team with experience from companies like: Twitter, Western Union, MoneyGram, American Express, Visa, Facebook, Microsoft, Epson and Qualcomm. To complement this, HUMBL has recently brought George Sharp on as the company’s Capital Markets Advisor in order to assist the company in its upcoming application for uplisting to the OTCQB. Following this, HMBL intends to move to the NASDAQ and has begun filing audited financials with the SEC to start the process. Already, HMBL has submitted disclosures for its OTCQB certification.
Commenting on Sharp’s new position, HMBL CEO – Brian Foote – shared that “His microcap savvy, which we value greatly, enabled us to bring about one of the most followed reverse mergers in OTC Markets history. Now HUMBL is prepared to take the necessary next steps to expand on that success. Many investors remember HMBL’s legendary runup to $7.72 in February of 2021, and Sharp’s role in bringing attention to the stock.
Sharp noted that, “working with management to bring HUMBL to the public was undoubtedly my crowning achievement.” This partnership comes after a $2 million loan in debt financing from Sharp through Forwardly (OTC: FORW) which was used to purchase 10 million shares of HMBL. This was done using a warrant FORW holds to purchase up to 125 million warrant shares of HMBL through December 2023 at $.20 per share. Its worth noting that the company “has no intention of disposing of any stock at depreciated values” which is a bullish sign for HMBL shareholders considering Sharp’s new role as Capital Markets Advisor.
*Update on February 15th
As of February 14th, the company announced the acquisition of BizSecure – the mobile identification, verifiable credentials and blockchain tokenization platform – along with its employees and consulting resources. Investors are bullish Bizsecure’s prominent management could facilitate major growth for HMBL in the lucrative blockchain industry.
HMBL finalized the acquisition in an asset purchase transaction where BizSecure partners received 13.2 million common stock shares as well as 26.8 million restricted shares over a two year period at an estimated value of $6.8 million. To ensure no dilution occur as a result of this acquisition, Foote intends to cancel a certain amount of his own Series B Preferred shares to offset the 40 million shares issued in payment for BizSecure’s assets. This highlight’s the company’s commitment to ensuring shareholder value and maintaining growth.
Reaping the benefits of this acquisition, HMBL is now well-positioned to launch its HUMBL Blockchain Services – a new commercial division that will introduce and deliver blockchain corporate and governmental solutions. The company’s new division will include an existing United States Air Force contract that will enable mobile identification and flight card testing on blockchain. In turn, this will open a plethora of opportunities for the company in terms of corporate and government contracts.
Pursuant to the terms of the agreement, the HUMBL Blockchain Services division will be led and directed by several Bizsecure team members. As the director of government services, Clement Danish is bringing over 20 years of global and multi-agency experience in strategic planning and execution management to the table. He is most known for his time in the US Army as an Infantry Officer and company commander as well as a consultant for many US Federal Agencies. As a part of HMBL, Danish could facilitate stronger connections within the army – potentially positioning the company for successful expansion.
Investors are also bullish on the presence of Ian Calderon – Director of Government Affairs – who is a regular contributor to the blockchain community and founder of the California Blockchain Working Group. Through his experience authorizing two blockchain bills, Calderon could enable significant progress in HMBL Blockchain Services division.
BizSecure’s founder and CEO – Alfonso Arana – is also a major addition to HMBL. As a technology entrepreneur, Arana has focused on enterprise and government solutions development and has worked across multiple US government defense components – including Naval Air Systems Command (NAVAIR), Naval Sea Systems Command (NAVSEA), and the US Marine Corps Global Combat Support Systems (GCSS). By utilizing his skills and experience, Arana could enhance programs to ensure successful security services, technology and cybersecurity program initiatives.
Arana – is excited about the potential of this acquisition as the company joins forces with HMBL. He believes it is a pivotal direction for growth moving forward given that “corporations and governments around the world are now entering a blockchain decade – ranging from mobile identification to decentralized tokenization inside mobile wallets.”
In light of these impressive key personnel and the company’s new division, investors are bullish this acquisition will enable HMBL to deliver on its plans and execute effectively – potentially generating major revenue. In fact, Foote recently took to twitter highlighting the growth potential behind the BizSecure acquisition.
*Updated March 25th
As HMBL looks to continue expanding in Latin America, the company acquired Ixaya – a Mexican software and IT solutions company – for $150 thousand as well as 8.9 million shares. To lessen the effect of this dilution on shareholders’ value, Foote will cancel an amount of his Series B shares to balance the issued HMBL stocks for the acquisition.
Pursuant to the terms of this deal, Ixaya will assist HMBL in commercializing HUMBL Blockchain Services in North America and Latin America. However, Ixaya will continue operating as a standalone company to serve its clients in Latin America. Through this acquisition, HMBL will have access to Ixaya’s technology team – which HMBL could utilize to develop its HUMBL Blockchain Services.
To further grow its services, HMBL acquired a number of Latin American softwares to include into its family of products. These softwares include yoPago, Cook + Serve, Atenda, and PetroControl. By adding these softwares, HMBL has the potential to capitalize on the untapped potential of the Latin American market as these softwares have millions of users.
On top of that, HMBL launched its revolutionary search engine “Search 3”. This project is considered to be one of the first blockchain based search engines in the world – which could help HMBL emerge as a pioneer in the blockchain technology.
Aiming to advance this project, HMBL is utilizing its internal technology teams in tandem with Ixaya’s technology team in Mexico. HMBL has acquired the domain name “Search3.com” to host the revolutionary search engine, in addition to filing a trademark and technology patent for “Search 3”.
Already featuring regular web 2 search functions, Search 3 will also feature NFT search functions across blockchain projects like Ethereum, Solana, and BLOCKS. In addition, the web 3 search engine will include “Verified by BLOCKS” technology for more authentication.
With this in mind, HMBL is in a prime position to take advantage of the rising interest in blockchain technology. Recently, President Biden issued an executive order requesting the government to study the effect of cryptocurrencies and blockchain technology on the economy. Biden is also exploring the possibility of issuing a digital dollar. As a result, many investors believe that this order will significantly benefit blockchain technology.
As more and more people are heading to blockchain based cryptos due to the appeal of decentralized transactions, many countries are in the process of legislating these currencies. In light of this, HMBL stock has the potential to surge as the company continues to develop its blockchain services.
*Updated August 8th
As the company is aiming to become a pioneer in the web3 space, HMBL launched its revolutionary web3 search engine – Search 3. By launching Search 3, HMBL has the potential to drive more users to web3 since web3 could be hard to find for many and the consumer tools could be complex for users. In this way, HMBL is providing a simplified entry which could help the company realize more revenues if it is able to monetize this search engine efficiently.
At the same time, Search 3 is catering to the needs of NFT enthusiasts as it allows users to search NFTs across several blockchains like Ethereum, Polygon, BLOCKS, Solana, and Gnosis. Moreover, users can verify the authenticity of these NFTs since Search 3 is equipped with the Verified by BLOCKS technology to protect users from fraud and forgery on NFT marketplaces. Based on this, Search 3 has the potential to become the go-to option for NFT enthusiasts in their search for NFTs to purchase.
Looking to further develop Search 3, HMBL intends to add more web3 entry points like the metaverse, government services, and origin assurance to help customers track merchandise and collectibles on the blockchain. Moreover, HMBL is currently developing a privacy-focused email service for global users – Mail 3 – to integrate with the search engine. In light of these efforts, HMBL has the potential to become a major player in the web3 space as it continues to integrate its offerings.
In addition to Search 3, HMBL released HUMBL Wallet to enable users to transact and manage digital assets on web3. This app allows users to add 100 different wallets as well as store ERC-20 & ERC-721 NFTs. Meanwhile, HUMBL Wallet includes security features like 2FA-enablement and enhanced warnings on potentially questionable transactions on the Search 3 ecosystem. Based on these features, HUMBL Wallet could emerge as a fierce competitor to other wallets like Coinbase and MetaMask since its security features are unprecedented.
As for its NFT platform, HMBL has been improving the platform and completed the integration of the Polygon sidechain into the platform. In this way, NFT creators would be able to deliver NFTs to collectors more easily while reducing gas fees and minting costs. By integrating the Polygon chain with its NFT platform, HMBL could become a leader in NFT marketplaces considering that HMBL utilizes its Verified by Blocks technology.
Considering HMBL’s Web3 Platform’s potential, the company has been actively collaborating with celebrities for exclusive NFT drops to raise awareness of the platform. On that note, HMBL recently signed a brand endorsement relationship with NFL superstar Myles Garret to promote its web3 platform. Kick starting this partnership, HMBL plans to launch a limited edition Myles Garret NFT collection that will utilize HUMBL Wallet, Search 3, and HUMBL Marketplace. This collection will include original art and accompanying sound – with certain NFTs tied to physical merchandise like signed footballs and jerseys. Since the NFTs and merchandise will be Verified by BLOCKS to ensure their authenticity, this could be a major opportunity for HMBL to showcase its features. Given the scale of this collaboration, HMBL could be on track to witness increased demand for its products.
Meanwhile, HMBL has been approved for a pilot program with the County of Santa Cruz, California to develop a digital wallet. This program aims to experiment with the streamlining and equitable distribution of city services to its constituents through a digital wallet. In the initial pilot program, HMBL will design the infrastructure for the digital wallet which could be expanded to serve the needs of the community according to the county’s vision. With the company already submitting its proposed pilot program architecture to the county for review and consideration, HMBL stock could be one to watch in anticipation of the county’s decision.
Moreover, the county is looking at the possibility of utilizing blockchain technology in library cards, marriage licenses, birth certificates, and planning department permits. If the county approves the company’s proposal, HMBL could be well-positioned to secure contracts with the county for further blockchain applications.
In other news, HMBL reached a significant milestone recently after the company’s Form S-1 was approved by the SEC. In this way, HMBL is setting the benchmark for blockchain companies to operate considering Coinbase’s issues with the SEC over their securities. With this in mind, becoming an SEC fully reporting company could help HMBL witness more volume as the company could get more coverage from analysts. In light of this, HMBL stock appears to be well-positioned for significant growth in the long-term.
HMBL Stock Financials
According to its Q1 report, HMBL grew its assets from $10.7 million to $21.1 million including $5.6 million in cash. Meanwhile, the company’s liabilities climbed to $30.6 million compared to $24.8 million in Q4. In terms of revenues, HMBL reported $1.1 million – a significant increase from $154.1 thousand reported a year ago. However, HMBL’s operating costs increased significantly over the same period from $1.2 million to $11.1 million. Based on this, HMBL’s net loss increased to $12.4 million compared to $1.4 million in the same year-ago period.
Media Sentiment
@flyboy1075 is confident in HMBL stock’s long -term potential in light of its recent deals.
@jsmithxc11 is bullish on HMBL stock’s future prospects following its Form S-1 approval.
Technical Analysis
HMBL stock price is currently at $.086 and has supports at .0779 and .0622. Meanwhile, HMBL stock shows resistances near .0917 and .1055. Although HMBL stock is a long-term hold for many investors, the stock has been landing on investors’ watchlists thanks to its 120% run last month. While the stock lost some steam, investors are bullish the stock could have a similar run on more news.
Since HMBL recently broke through its VWAP and 50 MA resistance, this is a key level to watch as the stock could run past $.09 if it bounces off this new support. However, failure to successfully break through this resistance could send the stock near $.078 to retest its support. With this in mind, bullish investors could find entry points on retests of supports as the stock’s supports appear to be strong.
Accumulation is witnessing a downtick thanks to HMBL’s run over the past month, while the MACD is bullish to the upside. The RSI climbed from 48 to 59 which remains stable. In light of this, HMBL stock could have a significant run soon if enough volume is present. As is, HMBL has an OS of 1.6 billion and a float of 1.2 billion.
HMBL Stock Forecast 2022
Keeping in mind that FinTech is a fiercely competitive industry, it is impressive that HMBL has repeatedly stayed true to its shareholders and regularly delivers on its growth plans. With a communicative CEO and continuous expansions in the web3 space, HMBL’s innovative products could quickly take off. Given that the company launched the first blockchain based search engine, HMBL stock could reach new highs in the long-term as the company continues developing its blockchain services.
It is important to note that HMBL stock is likely a long-term investment as the stock’s value is well-positioned to grow with wider adoption and brand recognition – both of which will help it contend with others in the FinTech sphere. Considering the company’s pilot project with the county of Santa Cruz, HMBL could be poised for additional similar projects if the company’s proposal is approved. Based on this, HMBL stock is one to watch closely in anticipation of more news regarding this project.
Bringing high-profile actors and entertainers on board is an important step to growing the brand. Given the company’s association with big names like Myles Garret, HMBL could attract other celebrities to its platform. Considered one of the most promising stocks on the OTC, HMBL stock could see a rebound from these dip prices as the company releases more news regarding its upcoming plans.
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